You’ve probably heard this phrase so many times, that your eyes glaze over whenever you hear it: Communication is key.
But, fact of the matter, that’s particularly true when dealing with something creative, whether it’s a scrip for a radio commercial, a blog post for your website or one of Aristides Ruiz’s Storyboards.
These three tips are vitally important when hammering out the details of your next storyboard and completing the project to your specifications.
Tip 1: Establish a Deadline!
With creative endeavors, many artists like to take their time to really massage the project to their own liking – but that timeframe might not be within your own deadline. That’s why establishing a deadline right up front is crucial. Artists will generally try to stick with the deadline that you give, but they cannot do so if they have no idea. In fact, if you don’t work out those details right away, you may be disappointed in the turn-around time.
Tip 2: Speak Up if you Have Problems
If you encounter something you don’t like in their work, make sure you communicate it to them rather than just “letting it go” and hoping that you can live with it. A good artist would rather receive constructive criticism on the work instead of delivering a product you didn’t want. Remember: you’re the one paying for it, and you should get what you paid for.
Tip 3: Provide the Artist with the Right Material
Remember: you are asking them to create a storyboard for you, and that means writing down what you need so that they can use your ideas for inspiration. If possible, sit down and speak to the artist before you progress too far into the project. There is nothing wrong with giving them some ideas beforehand, but if you want to get the project you desire, then you need to sit down and have a long talk with the artist in question. Communication is key, and you’re going to be doing a lot of it.
There are a lot of great artists, but creative endeavors are nonetheless somewhat subjective. That’s why the communication process is vitally important – without establishing deadlines, speaking out when needed and providing the artists with everything they need to succeed will make the difference in a storyboard that everyone is happy with versus one that has to go back to the proverbial drawing board.